The Nation's Health + [Tunisian League for Citizenship]

The 21/12/2012, at least 22,000 persons will die...
Smoking Kills

SMOKING KILLS!

Tobacco caused 100 million deaths in the 20th century. If current trends continue, it will cause up to one billion deaths in the 21st century. Unchecked, tobacco-related deaths will increase to more than eight million per year by 2030.

Advertised brand: Tunisian League for Citizenship;
Advertising Agency: O10, Tunisia;
Art Director: Sabbagh Anas;
Copywriter: Trabelsi Mehdi, Hmaied Slim.