The Nation's Health

Lifesaving Society

A Beach

To promote National Drowning Prevention Week and remind beach-goers of the dangers of being around water, the Lifesaving Society of BC & Yukon created a sand sculpture depicting the aftermath of a drowning scene at Kitsilano Beach in Vancouver.

Advertising Agency: Taxi, Vancouver, Canada;
Creative Director: Kevin Barclay;
Art Director: Darcy Twarog;
Copywriter: David Giovando;
Photographer: Dan Barham;
Editor: Chad Jones;
Account Manager: Brett Willis;
Account Director: Ben Tarr;
Production Manager: Leah Fladgate;
Sculptor: David Billings.