The Old Mum
Chemistry, Dublin creates a series of campaigns for Irish broadsheet the Irish Examiner called Special Investigations. This series tackles topical and controversial issues in modern Irish society, including this one dealing with the growing trend towards elderly motherhood.
Category: Publications & media;
Client: Irish Examiner;
Agency: Chemistry, Dublin;
Country: Ireland;
Creative Director: Mike Garner;
Art Director: Laura McGovern;
Copywriter: Rachel Carey;
Account Director: Ray Sheerin;
Photographer: Liam Murphy;
Account manager: Kerrie Sweeney.